Post Tagged with: "art direction"

Ray Ban – Bright light app

Ray Ban – Bright light app

The sun, Ray Ban, and smartphones team up to make sure that the structures in metropolitan areas do not hinder our ability to sun bathe, where ever and when ever… Except at night that is. The art direction on this video is good, the lens flares, the split screens, the warm…


Dove Chocolates: Heaven on Earth BBDO

Dove Chocolates: Heaven on Earth BBDO

Dove’s new spot Heaven on Earth simply puts us in a happy place. Chocolate, love, and the power to wave your hands and change things… What more do you want?


A Graphic Design (Turkey) – i-Health Nozoil: Nose

A Graphic Design (Turkey) – i-Health Nozoil: Nose

This ad completely says, “easier breathing.” What do you do when you need to breathe more easily? You open your mouth. Problem solved. Question… why is the product on the top right-hand corner of the ad and not the bottom-right? Let us try the ‘cover the product’ test before we try to answer this question…


BBDO Toronto, Canada
 – Pedigree: Regular

BBDO Toronto, Canada
 – Pedigree: Regular

Talk about needing two elements to make a strong ad. Eliminating the bags leaves the copy waning. Eliminating the copy leaves us with only a free bag for poop. Putting them both together nicely on an outdoor medium completes…


Visual eye-candy in advertising creativity

Visual eye-candy in advertising creativity

Here is a nice collection of print ads from around the world that give us eye catching creative/art direction. Enjoy.


Illustrator Stanley Chow

Illustrator Stanley Chow

Stan Chow was born and raised in Manchester, England, where he currently resides. He began his career in 1997, mainly as a fashion illustrator and storyboard artist, and has become one of the most highly respected and established artists in the UK, working across…


Grey Barcelona, Spain – Pilot Extrafine: Legoman tattoo

Grey Barcelona, Spain – Pilot Extrafine: Legoman tattoo

An oldie but a goodie. This set of print ads takes the strategy of using the intricate and very sensitive art method of tattooing to a miniature world. It illustrates just how fine, permanent, and perfect this art tool is.